You may structure your persuasive essay in one of two ways: You may begin with your position and then provide your support for your position, or you may present your evidence and conclude with your position
When providing evidence or support for your position, avoid the following errors in logic:
Ad hominem (to the person): criticizing a person’s position by criticizing that person’s character.
Ad populum argument (to the people): appealing to the bias of your audience instead of using facts.
Utilizing the testimony of an unqualified authority to support your argument.
Oversimplification: suggesting a simple solution to a complex problem.