Wrting test 18

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Task 2:

You should spend about 40 minutes on this task.

Read the following text from an article about mass media.

While most of us make use of some form of the media on a daily basis, we may not think about the functions or purposes the media serves in our society. One important function is entertainment. On television, in particular, the variety of entertainment programs is extensive, ranging from soap operas, to comedy, to talk shows, to sports.

Now, write an essay to an educated reader to discuss your opinions about the purposes of mass media. Include reasons and any relevant examples to support your answer. You should write at least 250 words.
Mass media come in many forms, such as television, radio, the internet, newspaper or public events. As it encompasses a significant part of our life, it also have a powerful influence in shaping our lives. As such, we should be aware of the capabilities of such powerful tools, and from my perspective, mass media have four main purposes: To entertain, to educate, to inform and to influence. 
Most people watch television for the entertainment and news. If we think about the time when there is to TV or radio, a good singer could never easily distribute their songs to the audience. Only aristocrats and powerful businessmen could afford going to soap operas or musical events. People got news largely through words of mouth, which also made it inaccurate. Nowadays, a song can be easily downloaded with one click, and there are always some hundreds of movies to choose from on cable TV. 

Because entertainment and information are available everywhere and often more noticeable than other types of contents, we tend to misunderstood that these are the only purposes of mass media. However, with the ability to reach millions of people, they can also be used to educate and influence. Take advertising for example: we see ads everywhere in our life, and all they are trying to do is to persuade us to buy something. Likewise, if the message of an ad is to educate people about an important social issue, it immediately carries a different purpose. 

To conclude, mass media have various purposes that can greatly benefit the community. Governments, businesses and individuals should embrace the power of such communication channels, while aiming at making positive impacts in order to improve life quality, both spiritually and educationally. 

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