Regional office, patna kendriya vidyalaya sangathan patna region



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KENDRIYA VIDYALAYA SANGATHAN



STUDY cum SUPPORT MATERIAL

2015-16

CLASS: XII

BUSINESS STUDIES




PREPARED BY

REGIONAL OFFICE , PATNA

KENDRIYA VIDYALAYA SANGATHAN

PATNA REGION

STUDY /SUPPORT MATERIAL

BUSINESS STUDIES FOR CLASS XII

2015-16



KENDRIYA VIDYALAYA SANGATHAN

REGIONAL OFFICE

PATNA

STUDY /SUPPORT MATERIAL

BUSINESS STUDIES FOR CLASS XII

CHIEF PATRON

SRI S K MALL

COMMISSIONER, KVS

PATRON

SH. M S CHAUHAN

DEPUTY COMMISSIONER, KVS, PATNA REGION

UNDER THE GUIDANCE OF SH. R RADHAKRISHNAN

ASSISTANT COMMISSIONER, KVS, PATNA REGION

AND

REVISED UNDER THE CO-ORDINATION OF

SRI KARAMBIR SINGH

PRINCIPAL ,KV SIWAN

MEMBERS PARTICIPATED IN THE REVISION AND UPDATION OF

STUDY MATERIAL 2015-16

  1. D P TEWARY, PGT COMMERCE, K.V. BSF, KISHANGANJ

  2. DR. S P SRIVASTAVA PGT COMMERCE, KV SIWAN

  3. RANU CHOUDHARY , PGT COMMERCE, KV MUZAFFARPUR FS

  4. KAMLESH KUMAR, PGT COMMERCE, KV AFS , PURNEA

TIPS FOR SCORING GOOD MARKS

Cracking an examination is a skill that can be acquired. As with studying, scoring

good marks too is a combination of managing one’s time well and applying the right method.

Here are some guidelines that one can follow while attempting to write an exam.

Answer the question as it is asked.

Read the question at least twice before answering. Be at guard for either/or questions. Also make sure to tackle all sub-sections of a question.

Use the marks as a guide

The examination paper mentions the marks each question carry. Use these mark as a rough guide as to how long their answers ought to be. Do not expand an answer more than is relevant. This will save a lot of time which can be used while writing a Long-Answer question.

Avoid writing irrelevant points

While writing an answer, focus on the nature of the question asked to maintain focus. Answering something that is irrelevant to the question, no matter how good a description it is, will not only waste time but also be given low marks.

Budget your time

Don’t dwell too much on a particular question as remaining questions may get little or no time if. Despite how much one writes, one can only score the maximum marks allocated to that question. If facing difficulty in answering a question, move on to other questions and return to the former later.

Check and double-check

Always keep some time for revision while budgeting time. In the rush to complete the paper, some basic spelling mistakes or forgotten, half-attempted questions may spoil all the effort.



  • Believe in yourself. Set a goal for yourself.

  • Accordingly set a timetable for yourself.

  • Identify a limited number of direct questions which usually come in the exams & prepare them well.

  • Apply FRT (Fast reading technique) i.e. to revise more in less time.

  • Presentation: Be particular about how you write the answers. It should always be in points with a heading and a brief explanation.

  • Do not leave out any Questions.

  • Also be careful not to spend too much time on 1 question at the cost of other questions.

  • Wherever any process is asked to be explained, write all the steps involved, irrespective if the marks allotted to that question.

  • Draw a flowchart/diagram in support of your answer, wherever possible.

  • Answer those questions first, which you know very well.

  • Underline all the sub-headings.

  • Draw small cartoons /diagrams with small captions wherever fits suitable.

  • Attempt ‘HOTS’ questions at the last.

  • Utilize the QP paper reading time to plan writing strategies instead of trying to write answers in advance.

  • While trying to understand ‘HOTS’ questions keep in mind chapter-wise allotment of marks for each chapter. Sometimes this helps to guess the chapter from which the hots question is given.

  • Especially in case of Application Oriented Questions (HOTS), read Hindi medium version also, it may give you some clue. It also removes the vagueness in the English language.

  • Maintain a separate small hand – book to write only sub-headings for all the concepts in the subject. It helps as a ready- reckoner.

  • Read summaries given at the end of each chapter to get a comprehensive idea about the given chapter. Hots can be given from summaries also.

  • Refer latest CBSE sample question papers along with previous year Board Question Papers.

  • Refer ‘High scoring students’ answer sheets available in the CBSE web site.

CLASS–XII (2015-16)
COURSE STRUCTURE


One Paper

3 Hours




100 M arks



















Units




Periods

M arks



















Part A

Principles and Functions of Management

























1

Nature and Significance of Management

14
















16




2

Principles of Management

14



















3

Business Environment

12






















4

Planning

14
















14




5

Organising

18

























6

Staffing

16






















7

Directing

18
















20




8

Controlling

14































120

50



















Part B

Business Finance and Marketing

























9

Financial Management

22
















15




10

Financial Markets

20

























11

Marketing Management

32
















15




12

Consumer Protection

16

























Part C

Project Work

30

20

























120

50






















Part A: Principles and Functions of Management

120

Periods




Unit 1: Nature and Significance of Management




14

Periods













Management-concept, objectives, and importance

After going through this unit, the student/ learner




Concept includes meaning and features

would be able to:





















Understand the concept of management.


Explain the meaning of „Effectiveness a Efficiency.
Discuss the objectives of management.
Describe the importance of management.


Management as Science, Art and Profession




Examine the nature of management as a science,













art and profession.













Levels of Management







Understand the role of top, middle and lower













levels of management
















Management

functions-planning,

organizing,




Explain the functions of management

staffing, directing and controlling












Coordination- concept and importance




Discuss the concept and characteristics of










coordination.






















Explain the importance of coordination.































Unit 2: Principles of Management
















14 Periods







Principles of Management- concept and significance

After going through this unit, the student/ learner







would be able to:



















Understand

the

concept

of

principles

of










management.

























Explain the significance of management










principles.









































































Fayol‟s principles of

managementDiscusstheprinciples of management developed










by Fayol.





































Taylor‟s Scientific-principles managementandExplainthe

principles and

techniques

of




techniques




„Scientific Management‟.







Compare the contributions of Fayol and Taylor.




























Unit 3: Management and Business Environment
















12 Periods







Business Environment- concept and importance

After going through this unit, the student/ learner







would be able to:






















Understand the concept of„ Business







Environment‟.



















Appreciate the importance of business







environment.








































Dimensions of Business Environment- Economic,




Describe

the

various

dimensi

Social, Technological, Political and Legal




Environment‟.

























Impact of Government policy changes on business




Examine the impact of government policy

withspecialreferencetoliberalization,




changes on business and industry with special

privatization and globalization in India




reference to liberalisation and globalization







since 1991.

























Appreciate the managerial response to changes







in business environment.





































Unit 4: Planning
















14 Periods







Concept, importance and limitation

After going through this unit, the student/ learner







would be able to:



















Understand the concept of planning.













Appreciate the importance of planning.










Understand the limitations of planning.






















Planning process




Describe the steps in the process of planning.




























Single use and standing plans. Objectives, Strategy,




Develop an

understanding

of

single use and
































258


Policy, Procedure, method Rule, budget and




standing plans



















Programme




Describe

objectives,

policies,

strategy,
















procedure,

method,

rule,

budget

and










programme as types of plans.














































Unit 5: Organising






















18 Periods













Concept and importance

After going through this unit, the student/ learner







would be able to:






















Understand

the concept of organizing as a










structure and as a process.



















Explain the importance of organising.






















Organising Process




Describe the steps in the process of organising
















Structure of organisation- functional and divisional-




Describe functional and divisional structures of




concept. Formal and informal organisation- concept




organisation.

























Explain

the

advantages,

disadvantages

and










suitability of functional and divisional structure.










Understand the concept of formal and informal










organisation.




























Discuss the advantages, disadvantages of formal










and informal organisation.


































Delegation, concept, elements and importance




Understand the concept of delegation.










Describe the elements of delegation.













Appreciate the importance of Delegation.






















Decentralization: concept and importance




Understand the concept of decentralisation.










Explain the importance of decentralisation.













Differentiate

between




delegation

and










decentralisation.

















































Unit 6: Staffing






















16 Periods













Concept and importance of staffing

After going through this unit, the student/ learner







would be able to:






















Understand the concept of staffing.













Explain the importance of staffing.






















Staffing as a part of Human Resource Management-




Understand how staffing is a part of Human




concept




Resource Management


































Staffing process




Describe the steps in the process of staffing






















Recruitment process




Understand the meaning of recruitment.










Discuss the sources of recruitment.
















Explain the merits and demerits of internal and










external sources of recruitment.































Selection- process




Understand the meaning of selection.
















Describe

the

steps involved

in

the

process of




































259






Leadership- concept, styles-democratic and laissez faire

Motivation-concept, Maslow‟s hierarchyUnderstandthe conceptof ofneeds,motivation.



Financial and non financial incentives Develop an understanding of M of needs.

Concept and importance



Elements of Directing

Supervision –concept, function of a supervisor

After going through this unit, the student/ learner would be able to:




Communication- concept, formal and informal communication; barriers to effective communication, how to overcome the barriers

Unit 8: Controlling

Concept and importance

authoritative,




Training and Development- Concept and importance, Methods of training- on the job and off the job- Induction training, vestibule training, apprenticeship training and internship training

Unit 7: Directing
selection.

Understand the concept of training and development.


Appreciate the importance of training to the organisation and to the employees.
Discuss the meaning of induction training, vestibule training, apprenticeship training and internship training.
Differentiate between training and development.
Discuss on the job and off the job methods of training.


18 Periods

Describe the concept of directing. Discuss the importance of directing


Describe the four elements of directing Understand the concept of supervision.
Discuss the functions performed by a supervisor.

Discuss the various financial and non-financial incentives.


Understand the concept of leadership.
Understand the various styles of leadership. Understand the concept of communication
Understand the elements of the communication process.
Discuss the concept, merits and demerits of formal and informal communication.
Understand the various types of networks of formal and informal communication.
Discuss the various barriers to effective communication.
Suggest measures to overcome barriers to communication.


14 Periods

After going through this unit, the student/ learner would be able to:


Understand the concept of controlling.


260





Explain the importance of controlling.










Relationship between planning and controlling




Describe the relationship between planning and







controlling










Steps in process of control




Discuss the steps in the process of controlling.











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