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Good luck! Multiple-Choice Questions (45 points) 1
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Multiple-Choice Questions (45 points) 1. In a survey about advertising and household appliances, you asked participants to indicate agreement with the following three items to measure ‘purchase intention’: 1. ‘I am interested in purchasing the advertised television set’ Completely disagree 1 2 3 4 5 Completely agree 2. ‘Buying the advertised television set would make me feel happy’ 1 Not at all 2 Maybe 3 Probably 4 Very likely 5 Definitely 3. ‘I would prefer to buy a different television set’ Completely disagree 1 2 3 4 5 Completely agree Assuming Cronbach’s alpha is sufficient, are you theoretically allowed to create a new sum variable ‘purchase intention’ with any of these items? Yes, you can sum items 1 and 3 if you recode item 3. Yes, you can sum all three items if you recode item 3 No, you cannot sum any of these items, even after recoding. Yes, you can sum items 1 and 2 2. Which set of hypotheses for an independent samples t-test are correct? H0: B = 0, H1: B > 0 H0: µ1 = µ2; H1: µ1 > µ2 H0: B > 0, H1: B = 0 H0: µ1 > µ2; H1: µ1 = µ2 3. Which of the following statements is/are true? A measurement scale of an interval data type has fixed intervals between scale points, while a scale of an ordinal data type does not. A measurement scale of an interval data type has a meaningful zero point, while a scale of an ordinal data type does not. Both statements are true I is true, II is not true I is not true, II is true Both statements are not true 4. What can you conclude based on the following output?
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